What makes writing art is its ability to surprise. Great writing is when someone communicates information in a new, surprising way. The same is true for film, music, sculpture, etc. This comes from the ability to read differing viewpoints on a subject and relate subject matter across disciplines.
This writing skill is called synthesis. You read a bunch, respond to the reading and generate your own argument. You synthesize one source with another to arrive at a third argument of your own.
Below are links to help you construct your Synthesis Essay: